Blue Oval aims to be green

6 May 2001: Ford Chairman William Clay Ford Jr says 'it's time to take appropriate action against global warming.' As part of that commitment, Ford plans to produce a hybrid version of its small Escape SUV in 2003.

According to Martin Zimmerman, Ford vice president for government affairs, the company is looking into expanding production of hybrid vehicles if it can reduce the costs of manufacturing them in volume.

The company has created an executive team to study global warming and consider 'a range of possible measures for reducing greenhouse gas contributions' from Ford products and manufacturing.

But Ford is not in favor of the United States ratifying the 1997 Kyoto Protocols, on the grounds that the target and timetable of Kyoto are difficult to achieve with current technology.

May 2001
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