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New Colt will 'have legs' (Jul 04)
It made sense to launch the new Mitsubishi Colt in the capital of Spain's Catalonia province, writes Brian Byrne. Because the new B segment hatchback is right stylish, has a chassis to real European tastes, and I'm convinced it is going to 'have legs' in terms of successful sales.
LANCER
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No 'bloodbath' for Lancer (Jun 03)
When launching a car into the hotly contested C segment in Europe, why would a modern manufacturer leave out both a hatchback and a diesel engine from the equation? asks Ray Bernard. Mitsubishi knew we would ask the question when they showed off their latest Lancer last week.
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Lancer makes premium cut (Sep 03)
Mitsubishi expect to sell 1,000 Lancers in a full year, writes John Reilly. Given Mitsubishi's reputation for reliability, build quality, durability and residual value, I'll eat my hat if they don't double that target in 2004 - supplies permitting. It's that damn good!
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Mitusbishi rallies with Lancer (Oct 03)
There are all these guys with 'k's in their names, writes Brian Byrne. They drive fast, hard, in rallies, in Formula One. They get epitaphs like 'The Flying Finn'. And generally they aren't the kind of drivers you might expect to come from a place where the first thing we were told was that 'speed limits are very strict here'.
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SPACE STAR
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Space Star DID makes for easy mountain motoring (Jul 01)
I remember being surprised by the Mitsubishi Space Star in November 1998 a while after it was introduced as the first Japanese car to chase the rocketing success of the Renault Scenic compact MPV market. Even though then only available with a 1.3-litre petrol engine, it caught my fancy as a neat, not too expensive and very capable machine. Full Story
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Mitsubishi's star is rising (Jul 03)
Were it not for some pretty imaginative marketing, a very loyal dealership and the amazing popularity of Mitsubishi’s commercial wing, headed by the L200 Double Cab Pick-Up and the Pajero, we might well have been staring at Mitsubishi melt-down in Ireland, writes John Reilly. However, the bad times are changing for Mitsubishi. The Japanese company that sets the benchmark for quality and reliability is beginning to fight back.
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SPACE RUNNER
CARISMA
New turbodiesel makes a star of the Carisma (Mar 01) - Gerry Boud
GALANT
SPACEWAGON
GRANDIS
Mitsubishi moves in grand style (May 04)
Mitsubishi may be financially under the weather in global terms, writes Brian Byrne, but down on the roadway it has suddenly come from producing neanderthal style to the looks equivalent of a millionaire's row luxury pad.
Grandis - making Mitsubishi visible (Jun 04)
There are many people in Ireland who bought the Mitsubishi Spacewagon because it was one of the least MPV-looking of its genre, writes Brian Byrne. It was understated, and more of a roomier estate than a vanny people-carrier.
A fluent MPV from Mitsubishi (Aug 04)
There's no maker's name on the outside of the car, writes Brian Byrne. But maybe it doesn't matter. Because Grandis is likely to be enough of its own identification.
PAJERO PININ
Honey, they've shrunk the Pajero (Oct 00) - Tony Conlon
PAJERO
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A short, sexy Mitsubishi Pajero (Aug 02)
A short wheelbase Mitsubishi Commercial is a short wheelbase Mitsubishi Commercial, right? writes Brian Byrne. Wrong, when it is a special, probably unique in the country, but likely to be copied many times. Because the one we happened to see recently parked outside Mitsubishi Motors Ireland had a substantial number of accessories. Many of which attract attention. We HAD to drive it.
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CHALLENGER
L200 PICKUP
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Lusted-for L200
You can thank Charlie McCreevy and the Revenue for the increased interest shown in the Mitsubishi L200 Double Cab pickup which graced my driveway recently, writes Tony Conlon. The latest budgetary parameters to qualify for the £40 VRT rate has seen vehicles such as the L200 Double Cab fall into the new criteria, based on revised gross vehicle weights and lengths. Full Story.
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